DTI at forefront of bringing Guimaras mangoes to national and global markets

REACHING MORE CONSUMERS. Acknowledging the economic potential of these heart-shaped tropical fruits from the province of Guimaras, the Department of Trade and Industry (DTI) has partnered with stakeholders to bring these mangoes to national and global markets. (Photo courtesy: DTI)

By Dean Aubrey Caratiquet

As part of President Ferdinand R. Marcos Jr. ‘s commitment towards inclusive and progressive development of the domestic agricultural sector, the Department of Trade and Industry (DTI) is making significant strides in elevating the Guimaras mangoes—a globally recognized agricultural product—as a key player in both domestic and international markets.

DTI Secretary Ma. Cristina Roque emphasized the unique qualities of Guimaras mangoes that give these humble fruits significant potential for distribution, sale, and consumption in domestic and foreign locales, “The Guimaras mango’s recognition as the first and only agricultural product in the Philippines with Geographic Indication (GI) status speaks volumes about its quality, heritage, and market potential.”

The DTI is fully committed to supporting initiatives that protect the authenticity of our local products while enabling them to thrive in modern, competitive markets,” she added.

In a bid to increase the presence of Guimaras mangoes in the local market, DTI’s Supply Chain and Logistics Group (SCLG) and Regional Operations Group (ROG) has worked with the Provincial Government of Guimaras and the Guimaras Mango Growers and Producers Cooperative.

Likewise, the agency has also worked with local enterprises, logistics providers, and online shopping platforms to expand the reach and coverage of this initiative which is focused on inclusive growth and rural development.

On the global stage, the DTI, through its export promotions arm, the Center for International Trade Expositions and Missions (CITEM), is preparing to feature Guimaras mangoes at the International Food Exposition (IFEX) Philippines 2025. 

This international food trade event will spotlight the fruit’s premium attributes to buyers from around the world, with logistics support from FAST Logistics and participation from local farms such as Koko Mojo Mango Farm.

jpv

Popular

Agencies mobilized to ensure whole-of-gov’t approach on monsoon rains —Palace

By Brian Campued Malacañang on Tuesday assured the public that relevant agencies are working to ensure a swift and coordinated response to the persistent heavy...

Malacañang refutes ex-DPWH chief’s claim linking CSSP with flood control mess

By Dean Aubrey Caratiquet As recent widespread floods brought by the southwest monsoon (habagat) rekindled discussions about the administration’s response to ‘ghost’ and anomalous flood...

Palace assures BARMM polls to proceed amid probe into Macacua ambush

By Dean Aubrey Caratiquet The recent ambush attack on BARMM Interim Chief Minister Abdulraof Macacua drew condemnation from President Ferdinand R. Marcos Jr. as well...

PBBM to endorse ‘best’ candidate for 2028 presidential race

By Ruth Abbey Gita-Carlos | Philippine News Agency President Ferdinand R. Marcos Jr. on Friday said he will endorse the “best” candidate in the 2028...