Plunging births push Japanese diaper maker to switch to adult market

Agence France-Presse

Japan’s plummeting birth rate has led a diaper manufacturer to stop making them for babies at home and instead ramp up production for adults, the company said Tuesday.

Oji Holdings will wrap up domestic output of infant diapers in September, after production dropped from a 2001 peak of around 700 million annually to 400 million today.

“Demand for baby diapers is decreasing because of factors including the falling birth rate,” a spokesman told AFP. They will continue to be sold in Japan until stocks run out.

The number of births in Japan dropped to a new low in 2023, with more than twice as many deaths as new babies.

The spokesman said Oji Holdings will boost production of the sanitary items for adults in the country, anticipating their use mainly in facilities like nursing homes.

Japan has the world’s oldest population after Monaco, and the market for adult diapers is “expected to grow domestically,” the company said in a statement on Monday.

Oji Holdings, which also makes other paper products, said it would however “maintain and expand” baby diaper production and sales overseas, including in Indonesia and Malaysia, citing expectations of growth there.

In Japan, births in 2023 fell for the eighth consecutive year to 758,631, a drop of 5.1 percent, preliminary data showed in February. The number of deaths stood at 1,590,503.

The nation is facing growing labor shortages, and Prime Minister Fumio Kishida has vowed policies including financial aid for families, easier childcare access and more parental leave to try and boost the birth rate.

Popular

Palace: No holiday break for PBBM, key agencies during Holy Week

By Ruth Abbey Gita-Carlos | Philippine News Agency There will be no holiday break for President Ferdinand R. Marcos Jr. and key government agencies during...

PBBM: 131 Kalayaan Island features in Palawan, WPS to adopt local names

By Dean Aubrey Caratiquet In a move to assert sovereignty over the hotly contested islands and features in the West Philippine Sea (WPS), President Ferdinand...

DBCC to discuss oil excise tax this week —PBBM

By Brian Campued The Development Budget Coordination Committee (DBCC) is set to convene this week to discuss its assessment on the possible implementation of a...

Malacañang sets half-day WFH setup for gov’t offices on Holy Wednesday

By Brian Campued Malacañang on Tuesday directed government offices to implement work-from-home arrangement on Holy Wednesday, in light of the observance of Holy Week. In Memorandum...